Loll Designs draws inspiration from nature, creating maintenance-free, eco-friendly outdoor furniture — comfortable, familiar yet decidedly modern.
Greg Benson never could have predicted a future in furniture-making when he, along with his brother and a friend, followed their love of the outdoors and extreme sports to Duluth, Minnesota to manufacture TrueRide custom skate parks. While attempting to reuse scraps of recycled plastic sheeting, Greg employed a simple philosophy: what makes sense for skate parks makes sense for outdoor furniture. Four years later, Loll Designs was in business, with an energy and passion for nature that continues to touch everything they create.
Loll staffers work and play hard. It's not unusual to find the team testing furniture on the deck of their award-winning hilltop building or going for a group run along the Superior Hiking Trail, right out their back door. These are people who really get outdoor furniture. Rather than finding short northern summers to be a hindrance, everyone at Loll jokes that the long winter actually gives them more time to be thoughtful about designing furniture.
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Using 100% superior grade recycled high density polyethylene (HDPE), Loll works closely with Room & Board to create our exclusive, maintenance-free outdoor furniture. "From the beginning it was my impression that this was going to be a partnership," says Greg. "As a company striving for unique designs and a truly green and quality product, it was evident that Room & Board shared those same values." Loll knows the material, and how it responds to all types of weather and hard use. The result is modern outdoor furniture that won't fade, warp, rot or require ongoing maintenance.
Dedication to sustainable business practices helps Loll's business grow, and keeps the planet growing too. Beyond recycling office and manufacturing waste, using daylight for office lighting and natural ventilation in offices and shops, Loll takes a green approach to their entire manufacturing process, right down to the actual building. With the help of the award-winning local firm, Salmela Architect, Loll renovated a space on four acres of petroleum-contaminated soil and tons of unused concrete. With concern for the environment as a priority, the tired buildings were adapted to include a modern open office plan and the site was restored to its natural state. As evidence of Loll's focus on sustainable design, our Emmet lounge chair received a Green Good Design Award from the Chicago Athenaeum: Museum of Architecture and Design in 2011.