{"id":26700,"date":"2025-01-21T10:19:37","date_gmt":"2025-01-21T16:19:37","guid":{"rendered":"https:\/\/www.roomandboard.com\/blog\/?p=26700"},"modified":"2025-03-06T14:33:26","modified_gmt":"2025-03-06T20:33:26","slug":"case-study-reva-luxury-apartments","status":"publish","type":"post","link":"https:\/\/www.roomandboard.com\/blog\/2025\/01\/case-study-reva-luxury-apartments\/","title":{"rendered":"Case Study: Reva Luxury Apartments"},"content":{"rendered":"\n

Room & Board loaned this company some of the furniture in this post. We partner with companies who are already fans of our brand for the most meaningful connections. All opinions expressed are their own<\/em>.<\/p>\n\n\n\n

The Goal<\/strong><\/h2>\n\n\n\n

Reva,<\/a> a new high-rise apartment building in Arlington, Va., needed fully furnished model units to create an inviting atmosphere that would elevate the resident experience and stand out in a competitive market. They turned to Room & Board for furniture and decor that would help bring the building\u2019s vision to life.<\/p>\n\n\n\n

\n<\/div>\n\n\n\n
\"Living<\/a>
Shop this room: Andr\u00e9 sofa<\/a>, Soren lounge chair<\/a>, Dunn coffee table<\/a>, Parsons console table<\/a>, Infinity mirror<\/a>, Tri-Plex floor lamp<\/a>, Cloak table lamp<\/a>, Chantal Talbot wall art<\/a><\/figcaption><\/figure>\n\n\n\n

The Process<\/strong><\/h2>\n\n\n\n

Room & Board\u2019s Washington, D.C., commercial design experts created digital presentations and guided showroom visits for<\/span> the Reva team. They collaborated to choose pieces that complement the building’s style<\/span>, ensuring each selection aligned with the aesthetic and functional goals of the units.<\/span><\/p>\n\n\n\n

\n<\/div>\n\n\n\n
\"REVA
Shop this room: Bowen counter table<\/a><\/figcaption><\/figure>\n\n\n\n

On installation day, the Room & Board team’s attention to detail ensured everything came together effortlessly. The pieces were placed with precision, allowing the model units to shine as beautifully designed spaces. \u201cThe process saved our team time, energy, and logistics,\u201d shared Will Greer, Senior Director of Residential Operations Design, JGB SMITH .<\/p>\n\n\n\n

\n<\/div>\n\n\n\n
\"REVA
Shop this room: Parsons bed<\/a>, Emerson dresser<\/a>, Duo table lamp<\/a>, Plaza rug<\/a><\/figcaption><\/figure>\n\n\n\n

The Result<\/strong><\/h2>\n\n\n\n

The thoughtfully designed model units reflect a cohesive experience, helping to make a positive, lasting impression on potential residents. The spaces provide the leasing team with an opportunity to answer detailed questions about specific Room & Board pieces, further enriching conversations with prospects. <\/p>\n\n\n\n

\n<\/div>\n\n\n\n
\"REVA
Shop this room: Cade sofa<\/a>, Novato chair<\/a>, Hanover coffee table<\/a>, Emerson media cabinet<\/a>, Dia rug<\/a><\/figcaption><\/figure>\n\n\n\n

This attention to detail demonstrates the building team\u2019s commitment to making residents feel at home, even before they move in. \u201cIt\u2019s been a dynamic way to showcase our community and ensure we stand out in the best way possible,\u201d added Will.<\/p>\n\n\n\n

Working on your own residential or commercial project? Learn how Room & Board for Business<\/a> can help.<\/p>\n\n","protected":false},"excerpt":{"rendered":"

Reva, a new high-rise in Arlington, VA, chose Room & Board to create an inviting atmosphere for potential residents. <\/p>\n","protected":false},"author":32,"featured_media":26737,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[10,13,4,9,53,8],"tags":[11026,11017,266,62,24,37],"class_list":["post-26700","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bedroom","category-businesses","category-design-ideas","category-dining-and-kitchen","category-home-tours","category-living","tag-beds","tag-chairs-ottomans","tag-dining-tables","tag-lighting","tag-rugs","tag-sofas-sectionals"],"better_featured_image":{"id":26737,"alt_text":"REVA living 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