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We partnered with Jenn Streicher, one of three sisters behind STRIIIKE beauty studio, to create a beautiful bedroom that strikes (pun intended) the perfect balance between modern and feminine. Read on to see the space and learn more about Jenn. Also check out her sister Ashley’s outdoor space with a stunning view.

What does beauty mean to you?

I think beauty is something that you feel that radiates from within. Self confidence is beauty to me.

Both you and your sisters have made your marks in the beauty industry, but have branched out into other creative endeavors. What’s the next thing you dream of doing?

I have always had a crush on interiors! I am a very visual person and love how design and beauty merge into interiors. I don’t have one specific dream about projects I want to do but I really like to keep an open mind when it comes to collaborations. For now, I am having a lot of fun working on my beauty bags and would love to further explore that project. (While still peeping into peoples houses to see how they decorate).

What keeps you creatively motivated?

Traveling! I love to travel and I get really inspired from seeing different places. Museum hopping, Pinterest diving, watching period pieces (my favorite), reading, walking in NYC and art books also inspire me.

Alta wall shelf as a nightstand

Who inspires you at the moment?

Hillary Kerr from Who What Wear.

How do you maintain balance between personal and professional life, when your colleagues are also your family?

Well, I have a family of my own at home, so for me the line is a little more clear. Although I do end up spending a lot of time with my sisters outside of work and we often share a lot of the same friends. We can all usually tell if we need a little space from each other.

How does your personal style influence the way you live at home?

It’s so hard to talk about your own personal style. I often feel like someone who knows you is much more qualified to answer that because they are seeing it from the outside. I often wonder how people would describe it. If I had to describe myself I would say classic with a tinge of fun. I know I like to rearrange the furniture in my house often. Must be the Gemini in me.

What are the three beauty products you can’t live without?

A beauty blender, a good concealer and lip balm.

What do you find most fulfilling about your work?

There are so many perks to my job (traveling, great hours, working for yourself, free makeup, meeting amazing people,) but when it comes down to it, I just really love putting makeup on people!!

What are some of the challenges that come with your work?

Always having to cart a big kit around, working with a different team often, cleaning brushes.

What do you love most about living in LA?

What I really love most is that my family lives here. If my family wasn’t here I am not sure how long I would make it.

Photos by Jenn Streicher

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